WE DEVELOPED THE BRAND IDENTITY AND LAUNCH VISUALS FOR RUNNA, A DELIVERY PLATFORM DESIGNED TO CONNECT CUSTOMERS, DRIVERS, AND RESTAURANTS THROUGH A SIMPLE THREE-APP ECOSYSTEM. THE PROJECT INCLUDED LOGO DEVELOPMENT, BRAND ASSETS, APP ICONS, AND A SERIES OF ANIMATED LAUNCH VIDEOS CREATED TO INTRODUCE THE PLATFORM AND ESTABLISH A CONSISTENT VISUAL PRESENCE ACROSS DIGITAL CHANNELS. THE RESULT WAS A FLEXIBLE BRAND SYSTEM DESIGNED TO SCALE ALONGSIDE THE BUSINESS AS IT GROWS.